Marketing
“For us, marketing for seafood means to intensively study the target group and the media it uses and, based on this, to develop a comprehensive overall concept together with the customer.”
![alexander-wever-4-570x570](https://aw-fisch.de/en/wp-content/uploads/sites/2/2020/02/alexander-wever-4-570x570.jpg)
Alexander Wever Managing Director
Marketing for seafood products means much more than designing a nice advertisement. It rather means to intensively study the target group and the media it uses and, based on this, to develop a comprehensive overall concept. Whether in the classic context of the “marketing mix” with product policy, pricing policy, distribution policy and communication policy or with a specific focus on one of these areas – AWF Consulting knows and researches the target groups and, together with its clients, puts together the right package and helps with its implementation. Pragmatic, but also innovative.